More than 15 million homes in the United States plus 400,000 commercial establishments have swimming pools. These amenities need upkeeping to make them look spotless, long-lasting, and safe to use. On top of that, swimming pools need renovations every 7 to 9 years. These considerations make a pool cleaner business a profitable venture in the long run.
What Does a Pool Cleaner Do?
If you want to set up a pool cleaning business, you need to know what to expect from your clients. Your clients may be residential or commercial establishment owners who belong to an affluent class of society.
Your clients will hire you to either clean or repair their pools, or do both. They want to prepare their pools for the swimming season. Some clients would empty their pools before calling you, while others would leave it full for you to drain. In any case, you need to empty out the pool after cleaning, refill it with water, treat it with chemicals, and ensure the water has the right pH balance.
The steps you need to take to clean the pool depends on its type, size, and condition. For instance, if you service warmer areas, you will clean the pool by removing leaves, bugs, and debris.
Providing a pool cleaning service is just one way to earn. You can make more by offering “package deal” services, including equipment repair and pool renovations. Based on several small guides, pool owners are willing to pay a company that can fix leaks, replace lights, or repair broken equipment.
Daily Schedule and Earnings
Each day is different. The type of clients you have determines what your day will be like. If you have an appointment by nine in the morning for a client who leaves far, you need to prepare the equipment and hit the road at 7 am. The more clients you have, the busier you will be. You may be forced to work until midnight in some cases.
A pool service business is a $15 industry that can give you a steady stream of revenue. Only 40% of 15 million pool owners are utilizing the service of pool cleaners. This means that there’s still plenty of untapped markets for you to work on. To get a significant share of the market, you can offer a service menu for all the swimming pool problems from the smallest jobs to big remodel.
Skills, Experience, and Education You Need to Start a Business
A business degree is an advantage but not required. There are specific skills that you must master before jumping on the bandwagon.
Pool cleaning experience: A previous experience in the pool cleaning industry will help you run your business smoothly. A short stint as a pool cleaner for your summer job can give you an idea on how to manage your own company. This experience will introduce you to the cleaning equipment and the proper technique to manage your company. Knowing how to use different types of automatic pool cleaners is a great advantage.
Attention to detail: Doing a thorough cleaning and repair will give your clients the impression that you are an expert in what you do. It helps build trust, which makes you their number one choice if they need pool maintenance again in the future.
Mechanical experience: Pool cleaners don’t just clean the pool – they also maintain the pump, filters, and all of the components involved in operating the pool. If you have the experience in maintaining and fixing these parts, that’s a great start. You can also read a troubleshooting guide to solve common issues of robotic pool cleaners because you need it badly.
Management skill: You will hire more employees as your business grows. Knowing how to manage your team is a big part of your company’s success.
Customer service skill: Being professional and knowing how to present your ideas to your customers tactfully will surely impress clients. As a business owner, you need to have strong interpersonal skills to gain their trust and confidence.
Step-by-Step Guide in Setting Up a Pool Cleaning Business
Once you’ve decided that the pool cleaning business is for you, keep in mind these general business considerations:
1. Write a Business Plan
A business plan is vital for any entrepreneur as it lays down most, if not all, the details related to your business. You don’t need to go to a business school to understand how to create a business plan. You can use Google or YouTube for general principles and download free templates where you can write your plan.
A well-written business plan must include all the details, including target market, known competitors, expected revenue, predicted operating cost, and marketing strategies. In this document, your primary goal is to find a way to make your business stand out from the pack.
2. Choose Your Legal Framework
Your business plan is an excellent avenue to discuss the legal framework of your business. Typically, you have four routes to choose from – sole proprietorship, limited liability company (LLC), S- and C-corporations. But for a start-up, you can go for the first two structures first.
A sole proprietorship is easy and inexpensive to set up. However, its biggest drawback is that you can be held personally liable in the event that your business is sued because you are considered the same legal entity.
LLC requires more legwork than a sole proprietorship. You’ll need to submit several documents to the appropriate offices of your state. In this case, you may need to hire either a lawyer or an accountant to file and receive official notices on your business’s behalf.
3. Buy Your Equipment
You cannot go to the battle unarmed. Once you get all the licenses ready, it’s time to buy the supplies you’ll need to get your business started.
- Pool Vacuums. Search for pool vacuum reviews 2020 to give you an idea of which vacuum works best.
- Tile Brushes
- Leaf rakes
- Water testing equipment
- Cleaning solutions
- Vacuum’s hoses
- Vehicle big enough to all your gears plus personnel.
- Business software to handle scheduling, billing, employee payroll, etc.
Beyond these essentials, you also need to consider buying business cards and other items you need for marketing your brand.
4. Market Your Business
When you’re ready to tell the world that you have started a business, it’s time to market it within and outside your network. There are many inexpensive ways that you can do to get your business name out there, including:
Create an online presence. Create an account on major social media platforms such as Facebook, Twitter, Instagram, YouTube, etc. Ask your friends to like and share your page to their network.
Broaden your network. Begin networking with other entrepreneurs like your suppliers. Or, going door to door and distributing leaflets might sound old fashioned but still effective.
Sign-in to review sites like Yelp, Better Business Bureau, etc. Ask your customers nicely to leave your company feedback there.
Create a website. Here, you can write important info about your company, ways to contact you, post blogs and similar content that will show your future clients your services. You can link your website to your social media accounts too.
5. Start accepting contracts!
Make sure that you treat your clients with respect and deliver what you have promised. Always remember that word of mouth is still the best form of marketing.